Initio Parfums Wild Rush EDP
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All our Initio Parfums fragrances are genuine products sourced directly from official brand distributors, so you can trust they're 100% authentic.
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Our Initio Parfums perfumes are from newer batches than those usually available at big retailers and department stores.
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Initio Parfums Wild Rush EDP
Fragrance Details
Initio Parfums Wild Rush EDP is an aromatic fougere that opens bright and green, then settles into a smooth, lavender-led heart over a soft woody base. It sits in the Supercharged collection beside Sugar Blast, and it wears clean, energetic and easy to like from the first spray to the dry-down.
- Aromatic fougere character with a lavender-led heart
- Launched in 2026 as part of the Supercharged collection
- Suits daytime, casual outings, and warm-weather wear
- Eau de Parfum strength with steady projection
Wild Rush comes from Initio, the niche house known for bold, concentrated compositions, and it gives fougere lovers a modern take on a classic style. A good pick for anyone who wants a polished everyday fragrance with real character.
What does it smell like?
Aromatic lavender with soft woods
Top Notes
Bergamot, Red BerriesHeart Notes
Lavender, PatchouliBase Notes
Sandalwood, Vanilla, CaramelDiscover the range
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Authenticity Guarantee
We only sell 100% authentic Initio Parfums perfumes, sourced directly from licensed distributors.
Every bottle is fresh, from the latest batches, and comes with a batch code you can use to independently verify the authenticity and production date.
You’ll never get aged or expired stock here - only authentic, new batch fragrances.
Initio Parfums Wild Rush EDP
Fragrance Reviews
Questions? We've got answers.
FAQ
Initio Parfums Wild Rush EDP smells like a modern aromatic fougere, with a fresh, lively opening that moves into smooth lavender and settles on a soft, woody base with a hint of warmth.
Bergamot, Red Berries
Woody & Oriental
Our robotic fulfilment warehouse system allows us to dispatch orders within 24 hours. This means 90% of all orders are delivered within 5 days of purchasing.
Depending on your country, delivery usually takes 3-7 days.
It depends on your personal fragrance usage.
Typically, a 50ml fragrance bottle will last 2-3 months.
A 100ml bottle will last 5-6 months.
We offer a 100 day no questions asked returns policy.
Returns are always free. You can return any products that you don’t like within 100 days after delivery and we will refund you the full price.
Nevertheless, we don't refund the shipping costs.
Items must be new and unopened for us to accept your return.
You can read more about our Return Policy here.
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No. My Perfume Shop Pty Ltd, trading as My Perfume Shop, is an independent entity. We are not affiliated with, endorsed by, sponsored by, or associated with The Perfume Shop, The Perfume Shop Limited or the A.S. Watson Group.
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